Leveraging inbound marketing software and services to complement existing offerings as a leader in the customer relationship management space
Washington, DC – August 29, 2014 – Higher Logic, the leading industry provider of cloud-based community platforms, announced today that it has be
come a Certified Agency Partner with HubSpot, the world’s leading inbound marketing and sales platform. In becoming a HubSpot Certified Agency Partner, Higher Logic will leverage HubSpot’s software and services to complement its existing offerings in the customer relationship management space.
Of the announcement, HubSpot Sales Manager, Matthew Fradette said, “We are thrilled to welcome Higher Logic to HubSpot’s Certified Agency Partner Program. Their savvy, sophisticated, and innovative approach to inbound makes them a company that other businesses can learn from.”
Since implementing HubSpot in October 2013, Higher Logic has grown its business by incorporating inbound strategies to attract, engage, and support customers.
“We look forward to partnering with HubSpot and continuing to utilize smart marketing automation strategies,” said Hunter Montgomery, Chief Marketing Officer for Higher Logic. “As a Certified Agency Partner, our platform is an obvious extension to inbound marketing strategies because of the wealth of crowd-sourced content it helps our customers generate for their own sites.”
Higher Logic has pioneered building dynamic and robust private online communities for organizations over the last seven years, with a growth rate highlighted by inclusion in the Inc. 5000 list for the last three years. A cornerstone of the Higher Logic platform allows their clients to crowd-source thousands of content items from customers and industry experts, creating a robust knowledge base and driving SEO for all Higher Logic clients and their community sites.
About Higher Logic
Higher Logic’s Connected Community is the industry-leading, cloud-based community platform, with over 20 million engaged members in more than 100,000 communities. Organizations worldwide use Connected Community to bring like-minded people together in secure communities designed to ignite knowledge sharing, drive content creation, solve problems and improve performance. For more information, visit http://www.higherlogic.com.
HubSpot is the world’s leading inbound marketing and sales platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 11,000 customers in more than 70 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. HubSpot’s inbound marketing software, ranked #1 in customer satisfaction by VentureBeat and G2Crowd, includes social media publishing and monitoring, blogging, SEO, website content management, email marketing, marketing automation, and reporting and analytics, all in one integrated platform. Signals, HubSpot’s award-winning sales application, enables sales and service teams to have more effective conversations with leads, prospects, and customers. HubSpot is headquartered in Cambridge, MA with offices in Dublin, Ireland, and Sydney, Australia, and has been recognized by Inc., Forbes, and Deloitte as one of the world’s fastest-growing companies. Learn more at www.hubspot.com.