Press Release

Higher Logic Joins ASAE, Event Partners for Premier Great Ideas Asia-Pacific Conference

Higher Logic joins The Center for Association Leadership for first global event on key association management practices

Washington, DC – March 16, 2015 – Higher Logic will join The Center for Association Leadership (ASAE) as it expands its Great Ideas Conference into Asia for its first international event. ASAE’s Great Ideas in Association Management Conference, Asia-Pacific, will be held in Hong Kong from March 22-24, along with event partner and sponsor the Hong Kong Tourism Board (HKTB).

As an industry leader in cloud-based community platforms, Higher Logic has hosted ASAE’s Collaborate Community for the past four years, and is part of an initial group of vendors helping to expand association management and best practices into the Asia-Pacific region. This is ASAE’s first conference outside of North America, and is expected to host attendees from the Asia-Pacific region, as well as the U.S., Europe and the Middle East.

We’re excited to be joining our client ASAE for its inaugural global event,” said Rob Wenger, CEO for Higher Logic. “Our private online communities help over 400 association clients to bring their members all together in a collaborative online platform, and we look forward to helping share our association management and effectiveness practices on a global scale with ASAE and its event partners.

Additional organizations supporting ASAE include Aptify, the Hong Kong Management Association (HKMA), the International Congress and Convention Association (ICCA) and the Union of International Associations (UIA).

About Higher Logic

Higher Logic is an industry leader in cloud-based community platforms, with over 25 million engaged members in more than 200,000 communities. Organizations worldwide use Higher Logic to bring like-minded people all together, by giving their community a home where they can meet, share ideas, answer questions and stay connected. For more information, please visit www.higherlogic.com.

About the Hong Kong Tourism Board (HKTB)

To learn more about Hong Kong as the premier MICE destination in Asia, visit the Hong Kong Tourism Board's website at http://www.mehongkong.com/eng/index.html. To get updates on Hong Kong's MICE efforts, follow the Hong Kong Tourism Board on LinkedIn.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 21,000 association executives and industry partners representing 10,000 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.