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Google Analytics Guide for Community Managers 

Community managers need to have valid insights into their community to both improve their members’ experience and prove their value.

Google Analytics is a powerful tool that community managers need to understand but it can be daunting. That’s why we’ve built this comprehensive guide with a full tour of the Google Analytics elements community managers need to use. 

Get Your Guide 

What’s in the Guide? 

Find out how gamification can positively impact customer success trends:

  1. The Digitization of Customer Success
  2. Product-Led Growth
  3. The Rise of Customer Marketing

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No matter which community platform you use, you should have an in-depth understanding of how to use and apply Google Analytics to better serve your community and prove your value to your organization.

Download our free guide to understand: 

01 Building Dashboards

Learn how and why online community gamification can be used to improve overall organizational goals:

  1. Community gamification elements
  2. Organizational impacts

01 Building Dashboards 

Create personal dashboards for the most important metrics.

02 Tracking Traffic 

Understand the three pillars of a successful gamification strategy:

  1. Affiliation
  2. Achievement
  3. Power

Track the traffic, and search terms to your community in real-time. 

Find out how gamification can positively impact customer success trends:

  1. The Digitization of Customer Success
  2. Product-Led Growth
  3. The Rise of Customer Marketing

03 Segmenting Data 

Segment your data by community roles or levels, cohorts, and engagement levels. 

04 Leveraging Google Social Hub 

Discover how best to implement a gamification strategy for your team:

  1. Aligning CS KPIs and Gamification goals
  2. Building strategy
  3. Real world examples

Track for social listening and use annotations to keep track of campaigns. 

05 SEO and Community

Discover how best to implement a gamification strategy for your team:

  1. Aligning CS KPIs and Gamification goals
  2. Building strategy
  3. Real world examples

Find out the SEO benefits that come with an online community. 

06 Status Codes and Common Issues

Discover how best to implement a gamification strategy for your team:

  1. Aligning CS KPIs and Gamification goals
  2. Building strategy
  3. Real world examples

Find out the difference between errors and status codes. 

Download your copy now and find out how to use Google Analytics to help you measure your community's impact on your business.