We've got A LOT going on in September 😅 See you out there! Sept 7-9 | TSAE New Ideas - San Antonio, TX Kelly Whelan and Cameron Hoehn are off to Texas Society of Association Executives's conference! Kelly's speaking (9/8 at 1:45) on ways to attract and engage Gen Z and Millennial members. Sept 10 | Webinar: Monetizing Your Online Community Join Melissa Rysak, JJ Vitale, Tiffany Moule and Brendan Leehe to learn how your community could pay for itself! Sept 10-11 | Customer Marketing Summit – San Francisco, CA Nicole Saunders is presenting (9/10 at 11:30) on tying customer advocacy to your online community. See her, William (Matt) Wood and Marc Siegel at our booth! 🔗https://lnkd.in/e8Nqad6Q Sept 10-12 | AuSAE ACE 2025 - Melbourne, Australia Our awesome Australia crew (Rowan Lalor and Angela Bruce) will be on-site! Sept 15, 18, 25 | Obsession’s AI Summits Three cities: New York (Sept 15), Boston (Sept 18), and San Francisco (Sept 25). Brendan Leehe is speaking in NYC and Boston on winning customer marketing in the AI era, and Nicole Saunders takes the stage in San Francisco. 🔗https://lnkd.in/e3MXXgMR Sept 17 | Webinar: Smart Ways to Bring AI into Your Community Nicole Saunders joins Francisco Opazo for a webinar from Led by Community C.I.C on bringing AI into your community strategy. 🔗https://lnkd.in/e5xssWth Sept 17 | Chapter and Component Relations - Arlington, VA Stop by our office for an interactive session with Cecilia Sepp, CAE, ACNP, LPEC. Sept 18 | Association Forum Leadership Symposium - Sydney, Australia Rowan Lalor is off to Sydney for Association Forum Leadership Symposium. Sept 18 | Chief Customer Officer Summit – San Francisco, CA (invite-only) Nicole Saunders is leading a panel on customer strategy for senior customer leaders. 🔗https://lnkd.in/eyZhqEB2 Sept 22 | ASAE Research Foundation Golf Benefit - Geneva, IL We're proud to sponsor ASAE: The Center for Association Leadership's Chicago Golf Outing, benefiting the ASAE Research Foundation. Enjoy a day of golf, networking, lunch, dinner, and cocktails! Sept 23 | talkEXEC - Fredericton, NB We're excited to be a sponsor! Stop by our booth and say hi to Nestor Gomez, who'll be repping Higher Logic. Sept 24 | Webinar: 2025 Association Community Benchmarks Explore the latest community trends and insights with Eileen Quinn, John Micah Yates and Kelly Whelan! Sept 24 | orgComm Solutions Day - Schaumberg, IL Cate Sauer, with Timothy A. Slating, J.D. from ISBA, will present When Online Communities Go Wrong: Lessons from ISBA's "The Cafe". Sept 24-25 | ASI INNOVATIONS - Crystal City, VA Rob Wenger and Greg Pollack are both presenting. Say "hi" to them and Mark Lowry and Laine Quinn at the booth! Sept 30 | Webinar: Improving Your Website Without a Major Redesign Results Direct joins us to share tips!
Higher Logic
Software Development
Arlington, Virginia 19,528 followers
Higher Logic is revolutionizing engagement, combining AI with human insight to help you build lasting connections.
About us
Higher Logic is revolutionizing engagement for associations and businesses. Our Higher Logic Thrive and Higher Logic Vanilla product lines combine the power of AI with human insight to help associations, B2B, and B2C organizations build lasting relationships through personalized, intelligent experiences. Our all-in-one engagement platforms connects community, marketing, learning, events, and more—powered by a centralized data warehouse that learns and adapts with every interaction. Whether improving member retention, reducing support costs, or growing customer loyalty, Higher Logic empowers organizations with deep expertise, smart technology, and a true partnership mindset. Learn how we enable smarter, more relevant engagement: www.higherlogic.com For more information, please visit higherlogic.com.
- Website
-
http://www.higherlogic.com
External link for Higher Logic
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- Arlington, Virginia
- Type
- Privately Held
- Founded
- 2007
- Specialties
- associations, customer communities, franchises, mobile, non-profit organizations, engagement, user-groups, collaboration, and cloud technology
Locations
-
Primary
Get directions
4250 N Fairfax Dr
Suite 600
Arlington, Virginia 22203, US
Employees at Higher Logic
-
Andy Steggles
CEO & Founder | Board Member | Advisor | Entrepreneur
-
Rob Wenger
Chief Executive Officer at Higher Logic
-
Karen Pisha
-
Marc Siegel
Senior community leader building great customer experiences with people and technology. Creates community strategy, roadmaps, engagement, events…
Updates
-
We love when our customers share the how behind their community building. When Colleen Stimola from Glean and her team launched the new ✨ Gleaniverse community✨, the first version went live on a tight timeline. It worked, but it didn’t fully capture the energy of Glean’s brand. Colleen managed the redesign on her own, finding creative ways to work within the resources she had. Her solution was to combine Canva and AI. The workflow looked like this: - Sketch layouts and styles in Canva - Export and feed them into AI to generate the first pass of the CSS and theme code - Drop the code into Higher Logic Vanilla and see what translated - Adjust, test, and repeat until the branded experience felt right This is just one part of the Gleaniverse story, but it’s a great example of how community teams can use AI to bridge the gap between design concepts and implementation. Colleen shared screenshots, examples, and the full workflow in the Vanilla Success Community for anyone curious about the details. Link in the comments. 🙌 Huge kudos to Colleen and the Glean team for opening up their process and sharing the lessons learned so others can benefit too.
-
-
Let's be real: economic uncertainty sucks. If you're facing a decline in membership or loss of grant funding, you're not alone. But we have some ideas for how communities can (and have) helped associations safeguard dues revenue AND generate non-dues revenue. In this episode of The Member Engagement Show, Kelly Whelan and Rebekah Weidner dig into how to lean into your online community to: 💡 Keep members engaged and boost retention 💡 Grow program registration 💡 Create new non-dues revenue opportunities Because even when the economy is shaky, your community can help you stay steady. 🎧 Full episode link in the comments 👇 💥 PLUS, register for our free webinar on Monetizing Your Community! #Associations #NonDuesRevenue #OnlineCommunity
-
🔔 Reminder: Super Forum 2026 is coming — and we’re ready to AMPLIFY! The countdown has officially begun for April 26–28, 2026. Get ready for a theme that will inspire and energize: Amplify: Where Innovation Grows, Communities Thrive, and AI Accelerates Success 📣 CFP opens Sept 22 🕒 Early Bird Registration opens Nov 17 🔗 https://lnkd.in/eur7Xa88 #SF26 #Amplify #HigherLogic #CommunityLeaders
This content isn’t available here
Access this content and more in the LinkedIn app
-
Begging other departments to care about your community? They’ll never buy in if it sounds like more work. Brad Hornback, our Senior Community Success Manager, has seen this play out before. You walk into a meeting with a list of requests. The other team sees nothing but time they don’t have and tasks that don’t map to their priorities. But if you flip the conversation, and show how community helps them hit their targets, the reaction changes instantly: - What looked like a burden becomes a chance to collaborate - “One more task” becomes “one less thing on my plate” - And the things that help them succeed usually drive your community’s success too Because community has always been about helping people. Inside your org, it’s no different. Instead of asking for support, try leading with this: 👉 “How can community help you meet your goals?” And if you’re not sure where to start: - In your next chat with support, marketing, or product, ask: What’s the #1 goal your team is under pressure to hit this quarter? Then map back to how community lightens the load. - Start small. Pick one department, prove value early, and use those wins to scale buy-in across the org.
-
We’re excited to be back as a premium sponsor and exhibitor at the AuSAE Conference & Exhibition – Unmasking the Future! 📅 10-12 September 2025! 📍 Marvel Stadium, Melbourne 🔗 https://lnkd.in/g3eEFwdF Rowan Lalor and Angela Bruce will be there to chat about how Higher Logic helps associations strengthen member engagement, automate personalised communications, and deliver real value at every stage of the member journey. 📸 Strike your best pose in our superhero-themed photo booth and enter the competition for a chance to win an amazing prize! Let’s connect and talk about how we’re #RevolutionisingEngagement at #ACE2025. We hope to see you there! #EngageWithHigherLogic
-
-
🎧 Tune into this recent episode of the Association Hub podcast with our very own, Rob Wenger! #AssociationPodcast Angela Shelton
Helping association leaders think big, lead change & find their people. Connector of people & ideas. Host of Association Hub Podcast and Editor of Associations Evolve Journal.
Rob Wenger dropped a line on the Association Hub podcast this week that stopped me in my tracks... “Google is dead.” Now before you roll your eyes hear me out. He is not saying search engines are gone. He is saying the way people find answers has fundamentally changed and associations are either ready for that shift… or they will be left behind. Here is the part I loved! Associations have a massive often overlooked advantage. We are the keepers of content. Decades of journals research standards conversations and expertise all in one place. That is not just information. That is credibility. That is trust. And in an AI first world trust is the currency. The question is... what are we doing with it? Are we structuring content for the way people now search? Are we amplifying the voices of our knowledge creators? Are we building teams that can adapt fast enough? Because if we don't, someone else will. This episode with Rob is a challenge to all of us, to stop treating your association’s knowledge as a library. Start treating it as your biggest strategic advantage. You can hear the full episode here 👉 https://bit.ly/3HK1gWV
-
Community reporting is one of the biggest pressure points for community managers. You’re asked to “prove ROI,” but the reality is most metrics don’t speak for themselves. That’s why Heather Wendt’s framework is useful. It starts with what leaders care about. Almost any community insight can ladder up to one of the 3 R’s: Retention, Revenue, or Reputation. That’s the language executives are fluent in. The other piece that makes it work is the recommendation. Too many reports stop at what happened. “Engagement is down.” “Onboarding questions are spiking.” On their own, those are just observations. What leaders want, and what gives the numbers weight, is what's next. Should CS investigate these accounts? Should product prioritize a fix? Should marketing package this into a story? Reporting is presenting the metrics and guiding the decision. Heather’s post is a great template for building that muscle.
Customer Education & Community Growth Strategist | Driving Product Success Through World-Class Learning Programs & Community Engagement
𝗡𝗲𝘄 𝘁𝗼 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗠𝗲𝘁𝗿𝗶𝗰𝘀? 𝗛𝗲𝗿𝗲’𝘀 𝗮 𝗦𝗶𝗺𝗽𝗹𝗲 𝗧𝗲𝗺𝗽𝗹𝗮𝘁𝗲 𝗧𝗵𝗮𝘁 𝗪𝗼𝗿𝗸𝘀 If you’ve never had to present community data before, it’s easy to feel stuck. ❓ What should I say? ❓What if I don’t have dashboards? ❓ How do I know what leaders even care about? Here’s the good news: You don’t need perfect numbers. You just need a clear story that ties to a real business goal. 𝙐𝙨𝙚 𝙩𝙝𝙞𝙨 4-𝙥𝙖𝙧𝙩 𝙩𝙚𝙢𝙥𝙡𝙖𝙩𝙚 𝙩𝙤 𝙜𝙪𝙞𝙙𝙚 𝙮𝙤𝙪𝙧 𝙣𝙚𝙭𝙩 𝙘𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮 𝙪𝙥𝙙𝙖𝙩𝙚: 1. What you noticed (start with the insight) - “Over the last month, we saw a 25% increase in questions about [topic/feature].” - “Enterprise users are logging in less frequently post-onboarding.” - “There’s been a spike in peer-to-peer support in the [X] group.” 2. Why it matters (link it to the business) - “This suggests customers are confused about [feature], which may affect adoption.” - “Lower engagement could signal churn risk for key accounts.” - “Increased peer support is helping us reduce reliance on CS for basic questions.” Not sure what it ties to? Use the 3 R’s: 𝘙𝘦𝘵𝘦𝘯𝘵𝘪𝘰𝘯, 𝘙𝘦𝘷𝘦𝘯𝘶𝘦, 𝘰𝘳 𝘙𝘦𝘱𝘶𝘵𝘢𝘵𝘪𝘰𝘯 3. Who should care (tailor it to the audience) - If talking to Customer Success → “This could impact renewal rates or customer health.” - If talking to Product → “We may need better in-app education or UX improvements.” - If talking to Marketing → “There’s a story here we could share externally.” 4. What you recommend (or will track next) - “Let’s dig deeper into these users’ behavior with CS.” - “I’ll track this through the next launch cycle and share trends.” - “We should tag these threads for future content gaps.” The goal isn’t to impress. The goal is to inform and guide. Whether you're building your first dashboard or reporting out in Slack, this template works. Keep it: 🔵 Focused 🔵 Business-relevant 🔵 Actionable 𝙃𝙖𝙫𝙚 𝙮𝙤𝙪 𝙚𝙫𝙚𝙧 𝙨𝙩𝙧𝙪𝙜𝙜𝙡𝙚𝙙 𝙩𝙤 𝙚𝙭𝙥𝙡𝙖𝙞𝙣 𝙘𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮 𝙙𝙖𝙩𝙖 𝙩𝙤 𝙡𝙚𝙖𝙙𝙚𝙧𝙨𝙝𝙞𝙥? 𝙒𝙝𝙖𝙩’𝙨 𝙝𝙚𝙡𝙥𝙚𝙙 𝙮𝙤𝙪 𝙗𝙧𝙚𝙖𝙠 𝙩𝙝𝙧𝙤𝙪𝙜𝙝—𝙤𝙧 𝙬𝙝𝙖𝙩 𝙨𝙩𝙞𝙡𝙡 𝙛𝙚𝙚𝙡𝙨 𝙘𝙤𝙣𝙛𝙪𝙨𝙞𝙣𝙜?
-
Congratulations to the Association of Veterinary Technician Educators (AVTE), Mariel Hendricks, MVEd, RVTg, FVTE, and Mita (Aseemita) Malhotra on the launch of your online community for veterinary technician educators! We're honored to be a part of this effort with you and Chewy Health and thrilled to help support your mission.
At Chewy Health, we believe that expanding access to education is one of the most powerful levers to advance the future of veterinary medicine. That’s why we’re proud to partner with the Association of Veterinary Technician Educators (AVTE) to launch a dedicated online community designed to empower veterinary technician educators. This platform will foster collaboration, resource sharing, and peer connection at a national scale. We’re honored to support this passionate and mission-driven group as we work together to elevate the profession. https://lnkd.in/ei3UsxZm
-
According to MGI's 2025 Membership Marketing Benchmarking Report, increases in membership growth are positively correlated with increased engagement in members-only online communities. 💲That means more dues revenue for your association. But what about the other ways your community helps your bottom line? Tune in to our free webinar on September 10 for more ideas, including: ✅Proven monetization frameworks ✅ Mistakes to avoid ✅ How to engage members and create new revenue streams Register Now: https://hubs.ly/Q03vD9yv0 Melissa Rysak, JJ Vitale, Tiffany Moule Brendan Leehe #AssociationStrategies #NonDuesRevenue #OnlineCommunity
-