Over the last 18+ months, the global COVID-19 pandemic put community to the test on the world stage. This year’s research uncovered a considerable jump in strategic maturity and funded roadmaps, suggesting that the industry was ready for this pivot and inflection.
We explored our research findings across the eight competencies of the Community Maturity Model to see the impact of community programs over the last year, and provide guidance for what’s coming next.
Here are our 2021 key findings:
- Executive interest and engagement has increased dramatically
- The strategic maturity of online communities has improved significantly
- Community maturity correlates to increased value
Get the full report to learn more.
