Association Success Series: Practical AI Uses to Advance Your Association
By Ian Pfister
You’ve probably heard a lot about AI at this point – but maybe you’re still…
Resource Topic: Marketing & Communications
Marketing Automation Success Kit
By Kelly Whelan
Learn how to use marketing automation to streamline your work, improve personalization, and deepen member…
Association Success Series: Applying Automation to Save Time & Effort
In the second session of our series, email experts Amber Worthen from Email Maven, and…
Ultimate Guide to Marketing Automation
By Kelly Whelan
Marketing automation enables you to set up responsive, data-driven email workflows and deliver personalized content…
How do I… use member data?
By sspinosa
Understanding and using member data is essential for associations to personalize engagement, improve member retention,…
Association Success Series: Why Your Data Matters & What You Can Do With It
By Ian Pfister
During this webinar, data experts Christin Berry from ASAE, and David Jovel from Higher Logic…
AuSAE Partner Webinar | Understanding the Voice of the Member
By Ian Pfister
Presented in partnership with AuSAE, this session will feature fresh insights from Higher Logic’s 2024…
Elevate Your Email Campaigns: Data-Driven Insights for 2025
By Kelly Whelan
This webinar unveils insights from Higher Logic’s annual Association Email Benchmark Report, tailored specifically for…
How do I… embrace automation?
By sspinosa
Adopting automation can save hours of staff time – but it can sound like a…
2024 Association Email Benchmark Report
By Kelly Whelan
Higher Logic’s Association Email Benchmark Report collects data from over 1,500 associations and nonprofits and…