Doing nothing can feel safe when budgets are tight and teams are stretched — but for many associations and not-for-profits, standing still is quietly increasing risk. 

In the first session of this three-part series, Kerrie Akkermans and Andrea Petersen, moderated by Brendan Leehe (Higher Logic), explore the hidden costs of strategic inaction. 

Drawing on insights from Kerrie & Andrea's new book: How to Futureproof Your Not-for-Profit – The Ultimate Survival Guide for CEOs, this session challenges the idea that stability equals security and examines why inaction is no longer a neutral choice for organisations focused on long-term sustainability and impact. 

What You’ll Learn: 

  • Why “doing nothing” has become a default strategy and why it’s increasingly risky

  • The hidden financial, operational, and community costs of maintaining the status quo

  • Early warning signs that an organisation is falling behind, even when things feel stable

  • How leadership mindset, governance, and culture can unintentionally reinforce inaction

  • Why stability today does not guarantee relevance or resilience tomorrow

Register Now!

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PART 1
Why Doing Nothing Isn’t Neutral 

Thursday 22 January 2026
1:30 pm AEDT | 3:30 pm NZDT


Meet Your Panel

Brendan Leehe

Customer Marketing Manager
Higher Logic

PART 1

Why Doing Nothing Isn't Neutral

Thursday, 22 January 2026
1:30 pm AEDT | 3:30 pm NZDT

Kerrie Akkermans

Senior Executive & Board Member 
for NFP Organisations

Andrea Petersen

Founder & Director
NFPAS

THREE-PART WEBINAR SERIES