EBOOK
Research Study: Customer Perceptions of the Community Experience
What do consumers expect when it comes to CX?
In an ever-changing landscape, understanding customer experience expectations is crucial to the success of an organization.
Our free research report details how to align customer expectations of CX at a sustainable level, and whether customer expectations of CX align with community offerings.
Download the report here!
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What’s in the Report?
“Pull quote from the resource or ABOUT the resource"
Does community align with customer expectations, and does meeting these expectations through community change the bottom line of your business-focused objectives? We surveyed 600 people from three major, English-speaking markets (United States, United Kingdom and Australia) to gain an understanding of their perceptions of the community experience.
01 What do Customers Expect from CX?
Learn how and why online community gamification can be used to improve overall organizational goals:
- Community gamification elements
- Organizational impacts
01 What do Customers Expect from CX?
Learn what your customers truly want from their experiences with a brand.
02 Do Customers Perceive Community as a Solution to CX Expectations
Understand the three pillars of a successful gamification strategy:
- Affiliation
- Achievement
- Power
Find out how customers think an online community improves CX.
Find out how gamification can positively impact customer success trends:
- The Digitization of Customer Success
- Product-Led Growth
- The Rise of Customer Marketing
03 How does Community Support other CX Investment Objectives?
Are there other CX benefits to an online community?
04 Actionable Insight into your Customer Experience
Discover how best to implement a gamification strategy for your team:
- Aligning CS KPIs and Gamification goals
- Building strategy
- Real world examples
Data gathered from an extensive sample of real consumers to give unbiased insight into expectations.
05 Launching your Community
Discover how best to implement a gamification strategy for your team:
- Aligning CS KPIs and Gamification goals
- Building strategy
- Real world examples
What you should be prepared for and expect when launching your community.
06 Measuring Success
Discover how best to implement a gamification strategy for your team:
- Aligning CS KPIs and Gamification goals
- Building strategy
- Real world examples
Measure the relevant KPIs for your community to prove your value.
Download your free copy today!
What do consumers expect when it comes to CX?
In an ever-changing landscape, understanding customer experience expectations is crucial to the success of an organization.
Our free research report details how to align customer expectations of CX at a sustainable level, and whether customer expectations of CX align with community offerings.