How To Build A Product Community From Scratch
Simple and short explanation of the ebook to come
ON-DEMAND WEBINAR
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Final statement about why you should register for the webinar.
Pitfalls to avoid when building your product community
Proven steps to build an engaged and impactful community around products
Relevant and recent examples of successful and less successful communities
Pitfalls to avoid when building your product community
Are you looking to get better feedback from your customers directly? Are you ready to get more qualitative and quantitative customer data? Are you wondering where to start in building a thriving product community?
Join Peter Staal and Kirsten Wagenaar, experienced community strategists, for an in-depth webinar on how to build a product community from scratch. They will share their recipe for creating a successful product community - as well engaging your customers for ideas and feedback.
Illustrated by various examples and cases, Peter and Kirsten will cover topics like research, strategy, securing internal buy-in, tooling and the basics of community management. Also they will review pitfalls they have encountered with their customers while building product communities. Attendees will come away with the following:
“Pull quote from the hosts or about the webinar"
- Host
Meet the Hosts
Ben Winn
CS in Focus
Kirsten and Peter founded Bind, a community building agency in The Netherlands, at the beginning of 2017. Both have strong track records in the role of community manager and social business strategists. They have advised numerous organizations (profit, non-profit, governmental) on the development of on- and offline communities for their employees, customers, stakeholders or association members.
Kirsten’s expertise lies with various types of communities. Peter's experience also lies with internal communities. Both do inspirational sessions and workshops, evaluation of existing communities and work as facilitator/moderator for events and workshops.
Host Name
Title // Company
Describe why the users should be excited about them as a host.
Ben Winn
CS in Focus
Ben Winn is an award-winning Customer Success thought leader, speaker and writer. He originated the Customer Success team at SeamlessMD, was on the Founding Team for the Venture Out Conference, and is the Founder of CS In Focus; Canada’s largest Customer Success community. Ben won the Customer Success Innovator of the Year award in 2018 for creating the Account Behaviour Formula and has successfully created an innovative and impactful customer community at SeamlessMD. Ben is also a Young Diplomats of Canada Delegate, a BetaKit contributor, a Venture for Canada Fellow, and in 2018 he published his eBook: The Beginner’s Guide to Customer Success. He is currently working on his new company Assembly, which aims to empower companies and communities to build and manage successful partnerships.
By registering for this webinar, you understand and agree that your business contact information will be shared with CS In Focus.
You can opt-out from their communications at any time.
Are you looking to get better feedback from your customers directly? Are you ready to get more qualitative and quantitative customer data? Are you wondering where to start in building a thriving product community?
Join Peter Staal and Kirsten Wagenaar, experienced community strategists, for an in-depth webinar on how to build a product community from scratch. They will share their recipe for creating a successful product community - as well engaging your customers for ideas and feedback.
Illustrated by various examples and cases, Peter and Kirsten will cover topics like research, strategy, securing internal buy-in, tooling and the basics of community management. Also they will review pitfalls they have encountered with their customers while building product communities. Attendees will come away with the following: