With in-person interactions on pause, associations turned to virtual experiences to stay connected to members.

But now as the world shifts back to a new normal, people are expecting to have online options for everything. And targeted communication is more important than ever. This all has a direct impact on the way associations recruit and market to members.

In this session, you’ll learn:

  • Which digital experiences are now table stakes for your members
  • New programs that are taking off (and which ones are getting left behind)
  • How to target members who are likely busier than ever before

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Marketing in a      Post-Pandemic World

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