With in-person interactions on pause, associations turned to virtual experiences to stay connected to members.

But now as the world shifts back to a new normal, people are expecting to have online options for everything. And targeted communication is more important than ever. This all has a direct impact on the way associations recruit and market to members.

In this session, you’ll learn:

  • Which digital experiences are now table stakes for your members
  • New programs that are taking off (and which ones are getting left behind)
  • How to target members who are likely busier than ever before


Watch Recording

© Copyright Higher Logic, LLC / sales@higherlogic.com / 1919 North Lynn Street, Suite 500, Arlington, VA 22209 / Privacy Policy


What's Next



Marketing in a      Post-Pandemic World

Request a Demo