Blog Topic: Advocacy & Engagement
20 Tools for Scaling Customer Advocacy: Software Reviews
What Happens When You Bring Advocacy Into Your Community
Online communities and customer advocacy programs share a common goal: turning customers into loyal, vocal…
Customer Advocates Are Everywhere—You Just Have to Know Where to Look
It’s a common issue for many organizations—leaning on the same handful of enthusiastic customer advocates…
How to Use Gamification in Online Communities (Without Overcomplicating It)
Gamification in online communities is a balancing act. Done right, it energizes your members and…
Why Engagement—Not Revenue—Is the Most Important KPI for Your Community with Eric Stieg
When Eric Stieg interviewed for a community role, he didn’t expect a question about KPIs…
The Case for Merging Community and Customer Marketing with Nicole Saunders
Community and customer marketing share the same goal: building strong, lasting customer relationships. But too…
5 Gamification Features Every Online Community Should Consider
People love a good game. Whether its earning badges, collecting points, or just a bit…
Why Your Longest-Standing Members May Feel the Least Connected
What if the very members who helped build your community started to feel like outsiders?…
3 Tips for Increasing Partner Engagement in Your Online Community
Many B2B SaaS companies rely on the partner ecosystem to generate revenue through upsell, resell,…