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What Burning Man’s 10 Principles Can Teach You About Building Community

Blog // Whether you’re a community builder or a community member, online or in person, I believe we could all stand to learn a thing (or ten) from how the Burning Man community operates. I know I...

14 of Our Favorite Examples of Storytelling in Marketing

Blog // Have you ever seen a commercial that made you cry? What is it about certain commercials that tugs on our heartstrings? The secret lies in telling a great story, which is the foundation of great...

The Importance of Language for Your Community

Blog // Trevor Owens’ book Designing Online Communities shows the value of language for an online community, including developing a language for users that reinforces community objectives.

Customer Imperative and the Fastest-Growing Customer Success Community Join the Higher Logic Family

Blog // We’re very excited to announce that Customer Imperative and the community they built, Gain Grow Retain, are now part of Higher Logic.

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