Skip to content

Higher Logic Blog

membership team planning community personas

6 min read

Tags: Community Strategy

Distinguishing Your Online Community Personas


Community personas help you understand your community members, and come up with ways to engage and support them. Learn how to plan yours!

Erin York
Read More
woman listening to podcast about volunteering and mentoring

8 min read

Tags: Association Strategy, Member Engagement

Mentoring & Volunteering Programs Offer Emotional and Career Value for Members


In a recent episode of the Member Engagement Show, Higher Logic Sales Engineer Emily Stamm discussed how offering mentoring and volunteering programs can increase member engagement for associations.

Kelly Whelan
Read More
association members networking in-person

6 min read

Tags: Association Strategy, Member Engagement

Using In-Person Events to Boost Association Member Engagement


In-person events are still an important avenue for connecting with your association members. Learn how to use your events to foster member engagement.

Drilon Gojani
Read More
woman setting up online community design for member engagement

8 min read

Tags: Association Strategy, Member Engagement

Good Online Community Design Maximizes Member Engagement


In a recent episode of the Member Engagement Show, Martha Jack, Higher Logic's Director of Design Services, delved into the crucial role that community and web design plays for associations and member engagement.

Kelly Whelan
Read More
team reviewing email benchmarks

7 min read

Tags: Association Strategy, Marketing and Communications

2023 Email Benchmarks for Associations: A Guide to Enhancing Your Membership Marketing Outcomes


Check out this year's email marketing benchmarks specifically for the association industry.

Kelly Whelan
Read More
woman working on email marketing on computer

4 min read

Tags: Marketing and Communications

Avoiding Spam Traps: How to Safeguard Your Email Deliverability


Spam traps can damage your email campaigns, causing poor email deliverability and tarnishing your sender score. Learn how to avoid them.

Alison Donato
Read More
bulk email requirements

6 min read

Tags: Marketing and Communications

Gmail and Yahoo’s New Requirements for Bulk Senders: A Guide for Email Marketers 


Here's what email marketers need to know to prepare for the new email requirements for bulk senders introduced by Google (Gmail) and Yahoo (Yahoo Mail).

Dean Canellos
Read More

6 min read

Tags: Association Strategy, Member Engagement, Member Retention

Association Affinity Programs Fuel Growth and Member Value


In an episode of the Member Engagement Show, Lucas McCann shared tips for creating a successful affinity programs for your association.

Kelly Whelan
Read the Recap
Explaining email authentication - spf, dkim, and dmarc

7 min read

Tags: Marketing and Communications

SPF, DKIM, DMARC: The 3 Pillars of Email Authentication


Email authentication is built on SPF, DKIM, & DMARC. These technical, essential terms will help you master email authentication and maintain brand reputation.

Dean Canellos
Read More
Page 2 of 58
Association professional using Higher Logic Thrive

Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!