Community by Design: The Essential Foundation Framework
Wednesday, May 14 at 11 a.m. PT/2 p.m. ET
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Meet Our Presenter
WEBINAR
Community planning doesn’t start at launch.
It starts the moment you decide why you’re building one, and what you want it to do for your customers.
In this webinar, we’ll walk through the full arc of community building, from early decisions about structure and investment to the day-to-day work of sustaining engagement. We’ll focus on the moments that shape member experience but often get overlooked: what happens at registration, how you design for connection (not just content), and how to scale without losing momentum or burning out your team.
Join us as Izzy Neis, Head of Digital at ModSquad, and Heather Wendt, Senior Community Strategist at Higher Logic, explore:
The early decisions that shape how your community grows and who it’s for
How small onboarding choices can lead to stronger long-term engagement
What sustainable support for community managers really looks like
How to create a rhythm of participation through content, events, and interaction
Where AI fits in and how to introduce it without losing authenticity
How to read behavior and sentiment to know when it’s time to evolve
Izzy Neis
Head of Digital
ModSquad
Heather Wendt
Sr. Community Strategist
Higher Logic
