What Does it Mean that 60% of Fortune 50 Companies Invest in Community?
Over the last two years, Ive been tracking community investments of the top 50 companies…
Industry: B2B/B2C
Create a Frictionless Self-Service Support Experience with Higher Logic Vanilla’s Zendesk Integration
Customers expect nothing short of a seamless support experience, no matter how they reach out….
Community Data Alchemy: Numbers and Narratives for Success
The Social Science Behind Building Community Commitment
You already know that communities generate value. What you, and many others, may struggle to…
The 3 Myths of Community KPIs
Key Performance Indicators (KPIs), are always a hot topic in community circles. Community leaders want…
The 3-Step Guide to Determining Your Online Community Values
What exactly are values? Like the word purpose or community, the word values is overused…
3 Participant Conditions
How do we get our members to participate? Countless organizational leaders have asked this question,…
The Three Essential Elements to Engage Your Brands Top Advocates
Your brands top advocates provide outsized value to your organization. They often refer new customers,…
When To Hire a Community Manager and Questions You Need to Consider
If youre reading this article, you know that building a community takes time, effort, and…