Skip to content

Higher Logic Blog

association member sharing their experience and feedback

4 min read

Tags: Association Strategy, Member Engagement, Member Retention

The State of Association Member Experiences


Learn what members want and what you can do to improve member experience and engagement.

Kelly Whelan
Read More
Two Association Leaders Discuss how to better Re-Engage Members

8 min read

Tags: Association Strategy, Marketing and Communications, Member Retention

Creating a Re-Engagement Email Campaign that Works


Are unengaged members putting your association’s retention rate at risk? Reach them with a re-engagement email campaign.

Chris Weaver
Read More
Member using association's learning management system to seek education

4 min read

Tags: Member Acquisition, Member Engagement, Member Retention, Non-Dues Revenue

Association Education Trends and Opportunities


More than ever, today’s associations must embrace innovative learning strategies to engage members and create ongoing value through their educational programs.

Kelly Whelan
Read More
Association member considering membership renewal

6 min read

Tags: Association Strategy, Member Engagement, Member Retention

How to Get Association Members to Renew in 2024 and 2025


Time to update your association's member retention strategy. What makes members renew? We read the 2024 Membership Marketing Benchmark Report from MGI and pulled out some tips. 

Higher Logic
Read More
Calculating your member retention rate

8 min read

Tags: Member Retention

How to Calculate Member Retention Rate: A Step-by-Step Guide


Learn how to calculate member retention rate in 5 easy steps. Understand the formula and find out why it's crucial for your organization's growth.

Elizabeth Bell
Elizabeth Bell
Read more
association member exploring credentialing programs

8 min read

Tags: Member Acquisition, Member Engagement, Member Retention, Non-Dues Revenue

Micro-credentials, Certificates, and Certification: Addressing Missed Opportunities in Association Credentialing Programs


Credentials offer major value for your members, but they can be challenging to manage. Learn how to make your certification, certificate, and other credentialing programs easier for staff and a better experience members.

Kelly Whelan
Read More

6 min read

Tags: Association Strategy, Member Engagement, Member Retention

Association Affinity Programs Fuel Growth and Member Value


In an episode of the Member Engagement Show, Lucas McCann shared tips for creating a successful affinity programs for your association.

Kelly Whelan
Read the Recap

4 min read

Tags: Association Strategy, Member Retention, Renewals & Retention

5 Ways to Write Compelling Emails Your Lapsed Members Can’t Ignore


Win-back email campaigns are a powerful way to reconnect with former members. Write engaging messaging that gets them to renew.

Sarah Spinosa
Read More

8 min read

Tags: Association Strategy, Member Engagement, Member Retention

Evaluating Your Member Benefits


Is your association struggling to maintain programs that members are indifferent about? How do you decide when it's time to retire or add member benefits?

Kelly Whelan
Read More
Page 1 of 2

Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!

Association professional using Higher Logic Thrive