In today’s world of remote work and dispersed teams, staying connected can be a challenge—especially for members in areas far from common meeting spaces. Higher Logic Thrive bridges that gap by providing a centralised space for real-time conversations, resource sharing, and peer support that would otherwise be missed without face-to-face interactions. It creates a personalised experience that helps every member feel included and connected, no matter where they are. 

Learn how the Australian College of Mental Health Nurses transformed their organisation with Higher Logic Thrive. 

Meet the Association

To understand ACMHN’s transformative journey with Higher Logic Thrive, it’s essential to first explore the organisation’s mission and impact within the mental health nursing community. 

The Australian College of Mental Health Nurses (ACMHN) is the leading professional organisation representing mental health nurses in Australia. As the peak professional body and recognised credentialing authority, ACMHN advocates for the mental health nursing profession across all levels of government and health service sectors. With branches across Australia, ACMHN plays a vital role in promoting professional recognition for mental health nurses. 

Meet Jackson Borham

Jackson Borham, Marketing and Communications Officer at ACMHN, oversees the college’s marketing strategies, digital campaigns, and communication initiatives. From managing social media and email marketing to producing publications and newsletters, Jackson’s goal is to enhance ACMHN’s visibility and support mental health nurses’ professional growth. His work also includes stakeholder collaboration, promoting events like the International Mental Health Nursing Conference, and driving membership growth. 

The Challenge: Fragmented Communication and Low Engagement

Jackson recalls, “Before Higher Logic Thrive, our members often expressed how disconnected they felt. We would hear from nurses working in remote areas who struggled to find peer support or share their experiences. Important updates were missed, and meaningful conversations rarely took place.” This lack of connection highlighted several key challenges for ACMHN: 

• Limited Member Engagement: They lacked interactive platforms to facilitate meaningful discussions and peer support 

• Fragmented Communication: Scattered messaging across emails, social media, and digital touchpoints made it difficult to engage members effectively 

• Manual Community Management: Managing conversations, tracking engagement, and moderating discussions required significant manual effort 

• Limited Data Insights: A lack of analytics made it challenging to tailor content and measure communication strategies’ impact 

Jackson explained, “We needed a centralised hub to foster collaboration, streamline communication, and provide real-time engagement opportunities for our members.” 

The Solution: Implementing Higher Logic Thrive

Recognising the need for a transformative solution, ACMHN set out to find a platform that could revolutionise their member engagement and streamline communication. Their search led them to Higher Logic Thrive—a game-changing solution that would integrate with their AMS. 

ACMHN discovered Higher Logic Thrive through recommendations from industry peers and professional associations that had successfully enhanced member engagement with the platform. After thorough research, ACMHN chose Higher Logic Thrive for its ability to address their core challenges and unlock new opportunities for growth. 

Key features that impressed ACMHN included: 

• Community Engagement Tools: A member-driven space for connection and collaboration 

• Automation and Personalisation: Automated yet personalised communications to keep members engaged without overwhelming the team 

• Discussion Forums and Resource Libraries: Centralised spaces for discussions and professional development resources 

• Data and Analytics: Valuable insights into member activity, helping refine engagement strategies 

The Impact: A More Connected and Engaged Community

Higher Logic Thrive significantly transformed ACMHN’s member engagement and operational efficiency by addressing key pain points: 

• Boosted Member Engagement: Automated emails, discussion forums, and resource-sharing features fostered an interactive community 

• Streamlined Communication: A centralised hub reduced fragmented messaging and improved accessibility 

• Enhanced Peer Support: Community-building tools created spaces for meaningful peer-to-peer interactions 

• Improved Data Insights: Analytics and reporting features provided participation trends, guiding content strategy 

Seamless Implementation and Integration

Despite initial worries from the team about transitioning from their previous systems, the Higher Logic team quickly alleviated concerns with responsiveness and clear guidance.  ACMHN called out Higher Logic’s thorough training and support, which built confidence and ensured a seamless transition. 

Following the successful implementation, ACMHN integrated Higher Logic Thrive with IMIS. This integration streamlined member engagement and ensured accurate record-keeping through seamless data syncing, further enhancing operational efficiency. 

Achieving Strategic Goals with Higher Logic Thrive

ACMHN’s organisational goals focus on growing membership, improving retention and renewals, increasing engagement, and enhancing revenue opportunities. Higher Logic Thrive plays a pivotal role in achieving these objectives: 

• Automation and Personalisation: Reduces administrative tasks, allowing the team to focus on meaningful member interactions 

• Strategic Alignment: Supports ACMHN’s credentialing and advocacy efforts by building a connected and engaged professional network 

• Cost Efficiency: Replacing previous tools like Mailman with Thrive’s integrated solution improved operational efficiency 

Higher Logic Thrive has become an indispensable tool for ACMHN, and they’re committed to building on this success to continue to transform the member journey. Through a centralised community hub, automated processes, and insightful analytics, ACMHN is well-positioned to continue advocating for the mental health nursing profession and supporting its members’ professional growth. And their Higher Logic Community Portal is already ranked as the second most viewed page on their website. 

Building on this great foundation, ACMHN sees even greater opportunities to enhance engagement, streamline communication, foster deeper connections, provide more value to its members, and achieve long-term strategic goals. The organization plans to further integrate the platform into its digital strategy.  

They are already seeing a shift in the member journey, with the Community Portal becoming the first touchpoint for new and existing members. From there, members are naturally exploring other areas of our website, demonstrating the portal’s role in enhancing engagement and guiding members to valuable resources. Looking ahead, ACMHN is excited to expand its use of Higher Logic’s capabilities to create an all-around more personalised and intuitive experience.