Revenue Is the Outcome, Not the Strategy: Why Engagement Comes First with Eric Stieg
In this episode of Power of Connection, Paul Schneider talks with Eric Stieg, Senior Manager…
Industry: B2B/B2C
Why Engagement—Not Revenue—Is the Most Important KPI for Your Community with Eric Stieg
When Eric Stieg interviewed for a community role, he didn’t expect a question about KPIs…
Your Online Community is a Data Goldmine
By Kelly Whelan
Build vital connections between your customers, members, and employees. Learn how to manage and take…
2025 Community Predictions and Trends: What’s Next
How to Measure and Make Sense of Your Online Community’s Performance
Your Community Is Bursting with Intent SignalsHeres How AI Connects the Dots
Every day, community managers spot opportunities hiding in plain sight. A members pointed questions about…
Inside the Community Playbook: Lessons from ZoomInfo’s Chris Detzel
When Chris Detzel stepped into the role of community leader at ZoomInfo, he wasn’t just…
When Customers Become the Teachers: How Bluebeam Scaled Education by Tapping Into Community Knowledge
Creating a flexible product is great, but when every customer uses it differently, it becomes…
The Case for Merging Community and Customer Marketing with Nicole Saunders
Community and customer marketing share the same goal: building strong, lasting customer relationships. But too…
From Support to Strategy: How AI Is Pushing Online Communities to Evolve Into Industry Knowledge Hubs
Online communities have traditionally been seen as the place people go when they hit a…