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Higher Logic Blog

6 min read

Tags: Community Strategy

Delivering Value with Revenue Optimization Through Communities


Revenue optimization through online communities has become a game-changer, enabling brands to engage customers, improve brand adoption, and ultimately boost ROI. How, you ask? Let's delve deeper.

Varun Luthra
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6 min read

Tags: Community Strategy, Member Engagement, Professional Associations, Trade Associations

The Latest Association Community Benchmarks


Higher Logic's 2023 Association Community Benchmark Report is now available! Compare your association’s community activity and engagement performance for actionable insights.

Kelly Whelan
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person with pink hair in advocacy planning meeting

8 min read

Tags: Advocacy and Engagement, Community Strategy, Member Engagement, Professional Associations, Trade Associations

Advancing Advocacy, Public Policy, Government Relations and Social Impact with Online Community


Online communities are a powerful tool for an association’s advocacy, public policy, and government relations efforts.

Robert Barnes, CAE
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5 min read

Tags: Community Strategy, Member Engagement

Foster Member Engagement with Intuitive Community Design


It’s not enough just to have an online community - what it looks like and how easy it is to use will impact your member engagement.

Kristen Parody
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Community manager planning a community poll

7 min read

Tags: Association Strategy, Community Strategy, Member Engagement

How and Why to Get Valuable Insight from Community Polls


If you want an answer to something, sometimes it’s as simple as just asking. Learn how to use community polls to get valuable insights from your members.

Kristen Parody
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9 min read

Tags: Community Strategy

Envision What Community Can Do for You


Thinking about why you shouldn’t build a purpose-built community is easy, but this year’s TSIA World theme “Envision” got us thinking. 

Adrian Speyer
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3 min read

Tags: Community Strategy

What are the Indicators of a Successful Online Community?


While large, engaged, and even rapidly growing communities can look (and even be) successful, none of those measures necessarily indicate a successful or healthy community.

Carrie Melissa Jones
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7 min read

Tags: Community Strategy

7 Tactics to Help Scale Your B2B Customer Engagement Program


Create a customer engagement program with a wide range of tactics, so that you can scale to engage every customer, no matter their investment with you.

Britt Chytakh
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Higher Logic Thrive is purpose-built for associations.

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