How do I... use member data?
Understanding and using member data is essential for associations to personalize engagement, improve member retention, and make informed decisions. It helps create a better member experience, supports growth and recruitment efforts, and ensures financial health. Additionally, accurate data strengthens advocacy and representation efforts, allowing associations to effectively champion their members’ interests. Watch the video and see the resources provided to understand how to get started!
Association Success Webinar Series: Why Your Data Matters & What You Can Do With It
Learn how to harness your association’s data and build a culture of analytics to help drive strategic decisions, enhance member experiences, and unlock new opportunities for growth during the first session of this 3-part series.
Member Data Success Kit
Your member data is one of your most valuable resources. Learn how to use it to improve the member experience and deepen engagement and value.
A 5-Step Framework for Successful Member Data Projects
85% of data analysis projects fail due to unclear objectives, poor data quality, and inadequate planning. Follow this framework to ensure that your member data projects succeed!
Getting Started with Activity Sync [customer resource]
Activity Sync gives your organization a view of your members’ activities by bringing more member data into and out of your site. Activity Sync does this by writing member activity (e.g., actions in a community, Volunteer Program, online or in-person event) to your organization’s AMS or CRM database.
Ready to see what Higher Logic Thrive can do for you?
Higher Logic Thrive has built-in tools to increase member engagement. See how we can help you!