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association professional exploring real examples for how he can use AI to improve member value and engagement

Tags: AI, Engagement

Practical AI Use Cases for Associations: Free Up Time to Invest in Members


See how AMGA uses AI for community summaries, event planning, member research, and repetitive work while keeping staff judgment and member privacy central.

Kelly Whelan
Real-World Examples
membership team planning community personas

6 min read

Tags: Community Strategy

Online Community Personas: How to Engage Every Audience


Learn how community personas help associations and B2B teams understand members and customers, use community data, and personalize engagement.

Georgina Donahue, Director of Community Innovation & Strategy at Higher Logic
Georgina Donahue
Read More
Manager planning community launch

7 min read

How to Launch an Online Community That Keeps Growing


Use this online community launch plan to define goals, earn buy-in, name your community, build hype, and keep members engaged after launch.

Georgina Donahue, Director of Community Innovation & Strategy at Higher Logic
Georgina Donahue
Plan Your Launch
association staff exploring member insights from online community

Tags: AI, Community Strategy, Engagement

How Online Communities Help Associations Understand What Members Really Need


Learn how associations can use online community conversations to uncover member needs, capture voice-of-the-member insights, spot emerging trends, and make smarter engagement decisions.

Kelly Whelan
Understand Your Members
orange arrow in a sea of gray arrows signifying progress toward positive change with AI by using change management principles

Tags: AI

Leading AI Adoption Through Change Management


Learn how associations can lead responsible AI adoption through change management, stronger data, staff enablement, governance, and member trust.

Kelly Whelan
Get Tips

Tags: AI, Community Strategy

AI Will Change the Role of the Community Manager: A Shift from Doing to Designing


How will AI, MCPs, and agentic workflows change community management? Explore how community managers are shifting from task execution to workflow design, governance, AI guardrails, customer context integration, and measuring community impact in an AI-driven world.

Nicole Saunders headshot
Nicole Saunders
Read Now
online community manager looking up helpful ways to use AI

Tags: AI, Community Strategy

Practical AI Use Cases for Community Managers


Learn how community managers are using AI to streamline workflows, uncover insights, and focus more on strategy, advocacy, and member engagement.

Jeffrey Roe
Jeffrey Roe
Get Insights
Improving community engagement

Tags: Community Strategy, Engagement

How to Grow and Increase Engagement in Your Online Community


Learn practical strategies to grow your online community, increase member engagement, and build stronger long-term participation.

Georgina Donahue, Director of Community Innovation & Strategy at Higher Logic
Georgina Donahue
Learn More
Senior female association executive presenting community software proposal to the board of directors

Tags: Advocacy & Engagement, AI, B2B, B2C, Community Strategy

AI and the Future of Community: Navigating Trust, Value, and Human Connection


Explore how AI is transforming online communities—from trust and authenticity to evolving metrics—and why human connection remains essential to long-term value.

Nicole Saunders headshot
Nicole Saunders
Read Now
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Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!

woman helping digitally transform her organization