Higher Logic Blog
7 min read
Tags: Marketing and Communications
SPF, DKIM, DMARC: The 3 Pillars of Email Authentication
Email authentication is built on SPF, DKIM, & DMARC. These technical, essential terms will help you master email authentication and maintain brand reputation.
4 min read
Tags: Association Strategy, Community Strategy, Marketing and Communications, Member Engagement
Uncover the SPARK that Inspires Your Organization at Super Forum 2024
Here’s a quick look at what to expect at Super Forum 2024 - April 10-12, 2024.
6 min read
Tags: Marketing and Communications
How Informz Has Changed (and Using It to Transform Your Email Marketing)
Informz (now Higher Logic Thrive Marketing Professional) has been the leader in email marketing for 20+ years. Learn how you can use it to automate and transform your marketing to engage members and prospective members.
5 min read
Tags: Association Strategy, HL Product Updates, Marketing and Communications, Professional Associations, Trade Associations
Safeguard Member Engagement Through Choice: Message Categories and Email Preferences
To protect the power of email, you need to be judicious about what you send, how often, and to whom. That’s why tools/features like Higher Logic Thrive Marketing’s new message categories and preference management pages are so important.
Higher Logic Thrive is purpose-built for associations.
With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!