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Higher Logic Thrive

Marketing

Scalable marketing automation software that integrates with your AMS - for all your association’s needs

Confidently send the right message to the right person at the right time with Higher Logic Thrive Marketing’s industry-leading 99% deliverability rate.

  • Native Integrations

    Native Integrations

    We’ve done the work for you by building and maintaining integrations with leading AMS and CRM solutions.

    • Use the freshest data with every send. Write back activity to your AMS to create a holistic view of your contact’s interactions.
    • No limits on lists, contacts, or users. Ever.
  • Industry-leading Deliverability

    Industry-leading Deliverability

    Confidently reach the inbox with an industry-leading 99% deliverability rate.

    • We maintain a strong deliverability rate because our customers send messages their audiences want to receive.
    • Our dedicated team focuses on maintaining an exceptional sender reputation – so you don’t have to worry about it.
  • Dynamic Content & Segmentation

    Dynamic Content & Segmentation

    Easily refine your targeting.

    • Deliver personalized content that feels 1:1—at scale, using dynamic fields and segmentation to match each member’s interests, behaviors, and engagement level.
    • Boost open rates and conversions by sending smarter, more relevant emails that speak directly to what matters most to each segment of your membership.
  • Automated Campaigns or Messages

    Automated Campaigns or Messages

    The choice is yours! Use robust automated campaigns designed on years of experience, research, and feedback with solutions to your challenges built right in – or send individual, standalone messages.

    • Focus on strategy, not formatting with polished, on-brand emails in minutes—no design experience needed.
    • Save hours every week with automated campaigns, many of which come pre-built just for association use cases, that drive real engagement without the manual effort.
  • Web Tracking

    Web Tracking

    Use digital body language to better understand your contact’s interests.

    • Understand exactly how members are engaging using activity data that can be reflected on their member record.
    • Apply insights gained from user activity to understand how to deliver membership value.
  • Landing Pages

    Landing Pages

    Easily collect leads, showcase your content, or help you collect information on people who are interested in any event, program, or service your association offers.

    • Create gated assets with a form in a snap. Feed those individuals into a target group for nurturing.
    • Collect interest on any topic or RSVPs on events your association holds for further communicating with that segment.
  • Engagement Scoring & Analytics

    Engagement Scoring & Analytics

    Gain insight from engagement scoring, reporting, and web tracking so you can refine your offerings and prove ROI.

    • Proprietary engagement scoring helps you understand how engaged your members are so you can take action before it’s too late.
    • Email analytics help you refine your programs to make them even more effective.

Revolutionize Your Member Engagement with One Easy-to-Use Platform

Drive member acquisition

Grow your audience through automated campaigns, targeted messaging, and understanding what prospective members are looking for.

Boost member engagement

Remind your members about the valuable benefits you offer and keep them informed about what’s happening in the industry.

Increase member retention

Member engagement scores help you understand who’s at risk and how to mitigate that to make renewal decisions a no-brainer.

Flexible Pricing for Associations of All Sizes

  • Marketing

    Engage each individual easily

    Tailor every email or automated campaign with dynamic content, segmentation, and personalization. Integrations with your AMS or online community make adding lists a breeze.

    Simplicity is built in

    Save time with pre-built email templates and automated campaigns based on nearly two decades of association experience.

    Refine your programs with data

    Gain insight from engagement scoring, reporting, and web tracking so you can refine your offerings and prove ROI.

    No hidden costs

    We want to see you succeed so we’ll never charge you extra for exceeding a certain number of contacts!

  • Community

    Your members, connected

    Discussions, Q&A, libraries and events bring your members together and keep them coming back.

    Uncover deeper insights

    Track activity trends, discussion topics, and searches in the community for deeper insights into what your members need.

    Scale as you grow

    Grow your community offerings through third-party integrations or additional functionality like learning, mentoring, and multisite management.

  • Platform

    The complete member engagement solution

    All the features of community and marketing automation in one integrated experience.

    Designed with you in mind

    Higher Logic Thrive Platform was made for associations, built on years of experience, research, and feedback with solutions to your challenges built right in.

    Streamlined, usable member data

    Bring the full member experience together, whether you’re prospecting, managing renewals, or growing non-dues revenue.

    Get started quick

    Prebuilt communities and email campaigns, tailored to your needs, get you up and running in no time at all.

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2024 Association Email Benchmark Report

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Higher Logic Thrive Marketing Lookbook

Explore examples of email designs for associations built using Higher Logic Thrive.

Get Inspired

Ready to see what Higher Logic Thrive can do for you?

Let’s talk about how we can help your association spark engagement, improve member retention and achieve growth.