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Higher Logic Blog

6 min read

Tags: Association Strategy, Member Engagement, Member Retention

Association Affinity Programs Fuel Growth and Member Value


In an episode of the Member Engagement Show, Lucas McCann shared tips for creating a successful affinity programs for your association.

Kelly Whelan
Read the Recap

4 min read

Tags: Association Strategy, Member Retention, Renewals & Retention

5 Ways to Write Compelling Emails Your Lapsed Members Can’t Ignore


Win-back email campaigns are a powerful way to reconnect with former members. Write engaging messaging that gets them to renew.

Sarah Spinosa
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8 min read

Tags: Association Strategy, Member Engagement, Member Retention

Evaluating Your Member Benefits


Is your association struggling to maintain programs that members are indifferent about? How do you decide when it's time to retire or add member benefits?

Kelly Whelan
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6 min read

Tags: Association Strategy, Member Engagement, Member Retention, Professional Associations, Trade Associations

What We Learned from the 2023 Association Member Experience Survey


Learn what association members care about most in Higher Logic’s annual Association Member Experience Report.

Higher Logic
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